Recent Posts

Are social readers really collapsing? May 8th, 2012 | Ed McLarnon

Buzzfeed ran an interesting article earlier on the demise of social readers. Apparently user numbers for Facebook apps from the Washington Post and the Guardian are falling off a cliff. CNET even went so far as to say “the only thing that’s spreading is a viral disgust with the application”. Ouch.

Achievement Unlocked: We Won an Emmy for The Long Khan!

Achievement Unlocked: We Won an Emmy for The Long Khan! April 2nd, 2012 | Ken Kraemer

We were flattered to win a New York Emmy for our work with Epix for “The Long Khan” on Sunday. Awarded at a gala in Times Square (you know the type – long gowns, tuxedos, uncomfortable handshakes between frenemies), we won a hefty addition to our collection of shiny hardware for Promotion: Program Promo – More »

What Facebook’s Timeline for Pages Means for Brands & Marketers

What Facebook’s Timeline for Pages Means for Brands & Marketers March 1st, 2012 | Deep Focus

Your brand will never look quite the same again on facebook. Our free position paper on the matter can help you sort out the changes.

An Evening of Connectedness

An Evening of Connectedness February 14th, 2012 | Deep Focus

Tonight, Deep Focus Presents: An Evening of “Connectedness”  Livestreaming from Social Media Week NY. Tonight’s talk promises to be an insightful exploration of how connectedness is changing the worlds of advertising, content, journalism and maybe civilization itself. The event will livestream here on DeepFocus.net. UPDATE: The event is now over (but was awesome). Stay tuned for More »

The Next Great Super Bowl Commercial

The Next Great Super Bowl Commercial February 6th, 2012 | Ian Schafer

What is it about Super Bowl Commercials that make brands want to scream “look at me” vs. “talk to me”? It’s a shame. We break it down in the Second Annual Super Bowl of Social Media.